Realme, OnePlus, Poco and Lava phones get pricier as memory chips run short
Smartphone prices in India have risen 15 to 40 percent as a global memory chip shortage pushes up production costs.
If you are planning to buy a new smartphone and holding off in the hope of a better deal later, this news concerns you. Mobile phone prices in India have risen by 15 to 40 percent, with brands such as Realme, OnePlus, Poco and Lava, among the most in demand, now getting more expensive.
Phones from Realme, Lava and OnePlus were popular precisely because they did not strain buyers' budgets, but they are now set to cost more. Companies say the price rise was necessary because of higher costs of mobile components and disruptions in the supply chain. As a result, prices of several smartphone models have gone up, with the shortage of memory chips and higher production costs cited as the main reasons.
This is significant news for anyone in India planning to buy a smartphone. Those who thought they would wait a little longer have been caught off guard by mobile companies raising prices again. Popular brands including Realme, OnePlus, Poco and Lava have once again increased the prices of their key models. A global shortage of memory chips is the main reason behind this increase. Rising prices of key storage chips such as DRAM and NAND have pushed up the cost of making smartphones, and this is directly affecting the Indian market. Mid-range phone prices in particular have risen by thousands of rupees, leaving customers unhappy.
The Realme 16 series is drawing a lot of attention at the moment. The price of some variants of the Realme 16 Pro+ 5G has gone up by around Rs 7,000. The price of the OnePlus 15R has also been raised. The Poco X8 Pro Max and Lava Agni 4 are also now selling at new, higher prices.
Customers planning to buy a new smartphone are now focused on current offers, phones still priced at the old rate, and remaining stock. Buyers are caught in the dilemma of whether to purchase now or wait, creating fresh tension in the Indian smartphone market.