Crypto investors shift from meme coins to trusted tokens, report finds
A CoinDCX report shows Indian crypto investors moving away from meme coins toward established coins through steady SIP-style investing.
Attitudes towards crypto investing in India are changing. Earlier, putting money into crypto was seen as a gamble, with investors selling as soon as prices doubled. A new report from CoinDCX shows that investors are no longer chasing meme tokens, but are instead putting money into older, more trusted cryptocurrencies, gradually, through a SIP-style approach.
The data was released by CoinDCX on the occasion of International Literacy Day. It shows that crypto investing in India is no longer limited to Mumbai, Delhi and Bengaluru. Cities such as Jaipur, Patna and Lucknow have also moved ahead in adoption.
CoinDCX's user base has crossed 2.2 crore. Since 2024, 80 lakh new users have joined the platform, with the largest share coming from cities such as Jaipur, Patna and Lucknow. Young investors in these cities see digital assets as a good option compared to gold and land, and are not investing hastily, choosing SIPs instead. The number of SIP investors on CoinDCX has grown by 600 percent.
The biggest shift has been investors turning away from meme tokens, which were earlier bought because they were cheap and were seen as a way to make quick money.
According to the report, meme tokens now account for just 12.17 percent of total trading, while blue-chip coins account for 55 percent. This means investors are placing more trust in established coins such as Bitcoin and Ethereum, which is being seen as a sign of the market maturing.
In the first six months of 2026, working professionals aged 26 to 41 formed the largest group of new investors. These investors research and study a coin before investing rather than putting in money without understanding it.
CoinDCX co-founder Sumit Gupta said, "Today, literacy does not just mean the ability to read and write, it also includes knowing how to conduct oneself in the digital world. Crypto has become part of our economic conversations, so crypto literacy is very important. People need to understand its risks."
He added, "We are seeing positive changes on our platform. People are choosing good coins over meme coins, doing SIPs, and joining from new cities. SIP holders grew by 600 percent in 2025, which means people are now investing with discipline. We want to keep educating people so they can make informed decisions." Overall, crypto investing is moving from gambling to informed decision-making, with smaller cities giving the bigger cities strong competition.
